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Take a ride on the mighty Mississippi where an all-new family adventure unfolds with the latest homespun tale from Big Idea, Inc., an Entertainment Rights group company. In this new DVD, “VeggieTales®: Tomato Sawyer and Huckleberry Larry’s Big River Rescue,” Bob and Larry star as the adventuresome duo in a creative veggie take on the great American classics of Tom Sawyer and Huckleberry Finn. Introducing the brand-new silly song, “The Biscuit of Zazzamarandabo,” and a boatload of family-friendly bonus features, the new DVD is priced at $14.99 SRP and is now available in Christian and general market stores. The product and related merchandise are available in the CBA market through Word Distribution and in the general market through Genius Products.

Written by VeggieTales co-creator and natural born storyteller Phil Vischer, this heartwarming story takes Tomato Sawyer and Huckleberry Larry on an unforgettable journey where they discover an important lesson in helping others inspired by James 4:17. “Sometimes not helping someone can be just as bad as actually hurting them,” says Vischer.

Synopsis

Meet Tomato Sawyer and Huckleberry Larry – two friends homesteading along the banks of the mighty Mississippi River. Tom and Huck look forward to owning their own land, building a home and opening Huck’s Jerkyland and Tom’s Tax Preparation. But everything changes when they meet a mysterious stranger who is on the run and trying to find his mama. Will Huck and Tom risk losing all they’ve worked for in order to help someone they hardly know? Find out in this exciting river rescue that reminds kids of the importance of helping others.

Marketing

As part of the nationwide marketing campaign, promotional partner Chuck E. Cheese will show the new Silly Song from the DVD in their birthday area in over 500 stores nationwide. Also, Bob, Larry and other Veggie friends will make on and off field appearances this summer at 25 major and minor league baseball games, including a featured performance of Larry singing “Take Me Out To The Ball Game” during the 7th inning stretch. Big Idea will also provide meet and greet photo opportunities, banners and a promotional trailer on stadium jumbotrons.

Furthermore, Big Idea will place on-screen ads in 1,300 theaters nationwide this month and August.

Bonus Features

  • Music and Video: New Silly Song Sing-Along “The Biscuit of Zazzamarandabo”
  • Behind the Scenes: The Making of Big River Rescue, Art Gallery
  • Interactive Family Activities: Family Activity, Video Trivia, Interactive Storybook, Book Reference, Discussion Guide, Why We Do It
  • Fun Games: How to Draw, DVD-ROM Fun

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